Broco
Joined: 05 Dec 2006
Location: Headquarters
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 Posted: Wed Apr 04, 2007 10:10 pm Post subject: Birth of DirectX |
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Just to pass along a link to this surprisingly entertaining interview with one of the original creators of DirectX, back in the days when Microsoft was trying to get devs to move from DOS to Windows. Interesting read because we take it for granted that PC gaming is dominated by Windows, but the way he tells it, if Microsoft hadn't gotten their act together, games might've ended up going to Macs or something!
Lots of insights on Microsoft and the industry as a whole at that time. Money quote:
| Alex St-John wrote: |
"What if in spite of your best efforts, your best arguments, you best relationships, you can't get them to support them. How do you force the industry to support Microsoft anyway?" "Force them? Well, I don't know." "Come back when you have a plan that answers that question."
That perplexed me for a long time. I'm thinking, "What the hell does he mean, force them? I can't hold a gun to their head, so how do I put all these companies in a position where, regardless of what they see is in their best interest, they have to adopt your technology?" That experience had a major impact on my thinking. I realized that a major part of my job was to figure out how to use technology control to create economic force, or leverage, such that money and business flowed in Microsoft's direction, and people had to go [to them]. That, ultimately, is when I became a "Microsoft guy," when I got that concept. |
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